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Friday, January 18, 2013

One Day...

Just as happened with television we will lose the continuity announcer. You know the men and women you see between the programmes. It has all but happened on radio, I cannot think of a commercial station that still has announcers telling you which station you are listening to, telling you the time, trailing forthcoming programmes and there when things go wrong to hold it together.

You do get to know them and just as you perhaps become attached to a particular presenter/DJ on a music show, the same is true at BBC Radio 4. Of course people leave but they do give the personality and sound to such a station.

Well, due to making savings as much as anything the BBC has let some of these go...or in some cases asked for voluntary redundancies.

So in these past few weeks we have lost Alice Arnold, Peter Donaldson and Charlotte Green. Others to follow...

Radio seems to evoke more memories than any other form of media. But with so many stations now and so many sounding so similar in time perhaps this will become less so. Especially, as many stations are either DJ free or to be honest they have no personality and are quite bland. The most popular presenters are in the age range of 55-90 and they can still teach many of the youngsters a trick or two.

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